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Public Relations & Events Specialist - Marketing Manager

Company: HGreg Lux
Location: Pompano Beach
Posted on: November 17, 2021

Job Description:

As a Public Relations & Events Specialist with HGreg Lux the position will be responsible for developing and implementing the brand's PR and media strategy (traditional & digital) to help and grow overall revenue. As a PR & Events Specialist, you will draft or oversee the creation of media releases and content on various media channels including social media, and various digital channels.
ProfilePrimary Duties and Responsibilities

  • Grow brand awareness and market share through strategic product PR and markering campaigns
  • Develop public relations strategies for current and existing products, launches, and promotions
  • Generate new ideas and opportunities to ensure brands' success
  • Develop and produce high-quality content (this means you will need to feel comfortable in front of the meia/social media)
  • Oversee overall marketing strategy of the brand
  • Responsible for U.S. media relations, manage contacts, and facilitating networking
  • Manage photoshoots, PR placements, media buys, and overall content creation
  • Plan and execute all local and national events in the US with retail partners, national branding events, and sponsorships
    --- Professional requirementsEducation and Experience Requirements
    • Must have 4 or more years of related PR experience (consumer luxury products, media, agency, corporate environment)
    • Must have a Bachelor's Degree in Communications, Advertising, Journalism, Marketing or Business
    • Must have knowledge and experience of traditional and new / social / digital media PR tactics.
    • Excellent communication, verbal and writing skills are essential
    • Event Planning experience
    • Ability to foster relationships and maintain connections
    • Must thrive in a fast-paced, fluid environment and be able to prioritize multiple responsibilities, projects

Keywords: HGreg Lux, Pompano Beach , Public Relations & Events Specialist - Marketing Manager, Advertising , Pompano Beach, Florida

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